I'm currently the head of product at Virgin Mega based in New York City.
I was fortunate enough to collaborate on two very cool mobile games - Hess Tractor Trek and Lazer Tag: AR - both of which you can read about in my portfolio.
Previously I was a user experience designer at Gilt Groupe where I helped re-launch Gilt Home and worked on Gilt's first homepage as well as its first major personalization initiative.
I have a masters degree from NYU’s Interactive Telecommunications Program (ITP), where I became really good at failing very quickly and learning from my mistakes. I hacked together a lot of physical prototypes, wrote Python code that spit out beautifully awkward poems, mashed up 20+ APIs to visualize my online life, designed an interactive elevator, collaborated with lawyers, musicians, dancers and scientists, and built a system to record and preserve oral histories for future generations. It was a blast!
In what sometimes feels like another life, I was one of the country's first corporate social media strategists. I lead Text 100 Public Relations' global social media practice, directing both internal and client strategy for some of the world's largest brands including Cisco, MTV, IBM, Lenovo and Philips. Together we created some super successful online community engagement initiatives across platforms ranging from blogs to virtual worlds (yes, Second Life!) and everything in between.
In 2007, I won PRWeek's "Young PR Professional of the Year" award and was named one of the industry's "Top 10 Rising Stars." I'm also honored to have received the International Association of Business Communicators (IABC) “recommended speaker” designation in 2008.
My interactive work was featured in MOMA's 2011 exhibition, "Talk To Me."