This semester, I’ve spent a lot of time working with QR codes. Specifically, I’m interested in how QR codes can be used to facilitate a multimedia, location based experience.
QR codes are two-dimensional barcodes that look like this:
You can access them with your web-enabled mobile phone in three easy steps:
1. Download QR Code reading software to your mobile phone.
2. When you see a Gotham Guide QR code, snap a picture of it.
3. Enjoy multimedia content about your current location. Here’s a demo.
With Gotham Guide, I’ve tried to create a self-guided tour of Manhattan using QR codes and a mix of curated and social content. My friend Luke Miller from Real New York Tours, which is the number 1 thing to do in New York according to Trip Advisor, provided much of the video content.
You can view a demo of Gotham Guide during the ITP 2009 Spring Show.